Domain Name Registration

Selecting the Optimum Domain Name

The importance and relevance of selecting the optimum domain name for
your web site is often underestimated. Your domain name plays a key role
in search engine optimisation and off-line marketing efforts and as
content changes over time, it may be the one part of your web site that
is truly constant.

Certain companies have built their entire brand around their chosen
domain name.
There Are Many Factors to be Considered:

* What TLDs would best support future
business expansion?
* The likelihood of a web presence on mobile platforms?
* Will the length of the domain name hamper marketing efforts?
* Does it cause confusion by its spelling or character use?
* Are there any international language issues?

Web Hosting

EzShops offers affordable website hosting on United States located web
host servers, for ultra fast web page loading, and server reliability
that is second to none.

We have access to both Windows and Linux server environments, and our
servers support ASP, ASP.NET1.1, ASP.NET2.0, PHP4, PHP 5, mySQL, MSSQL,
pSQL, Microsoft FrontPage™ plus loads more!

Site Statistics Show

Unique visitors
Number of visitors
Pages previewed
Number of hits
Visitors’ countries.
Visitors’ IP numbers used.
Visitors’ spiders/robots visits.
Visitors’ duration
Files types loaded.
Visitors' pages visited.
Visitors’ entry pages.
Visitors’ exit pages.
Visitors’ operating systems, eg Internet Explorer.
Where visitors have come from, either through search engines or other
web sites
Keywords visitors used to find your site.
Key phrases visitors used to find your site.

These statistics are available yearly, monthly, daily and hourly.

You can use this information to decide where to spend your online
marketing budget.

Our hosting service is reliable and is presently operating at a 99.5
percent uptime however, as part of our hosting plan, our servers are
monitored every half hour by a third party and if they are offline we
are notified immediately.

.

Search Engines & Promotion

What good is a website without visitors?

There are many things you can do to get your website promoted, both in
search engines and directories and via conventional advertising.

Note that no one can guarantee top ranking in search engines - although
some will claim they can. We build websites in a structured way that can
be very helpful in getting those listings. If you require an
optimisation service for an existing site, we can provide that service too.

Web Design

Good web design persuades, sells and informs - without you even noticing. It is the key to your online credibility.

We deliver creative yet functional website designs that will appeal to your target audience. Designing a website is an interactive process. Our starting point will always be what you hope to achieve for your business online.

From there we will carefully assess what web functions you require to meet your online business objectives. And with your objectives and branding and design requirements in mind, our designers will then get to work.

Their designs will visually reflect your company’s branding and ethos, while seamlessly integrating the functionality and systems that you require.

They say that a picture is worth a thousand words, and although
outstanding website design incorporates far more than just pictures, the overall impression it creates is crucial in enhancing your company’s credibility.

Good Web Design Improves Usability

And, as well as looking good, the website pages that we design are logical and intuitive, making the navigation of your website
straightforward.

Our designs are all implemented using cascading style sheets (CSS) and are therefore easy to modify and adapt, while at the same time conforming to the latest website design standards.

Our web sites will do more than talk to your customers: they will let you interact with them and command their attention with dynamic, compelling imagery and messages.

eCommerce

osCommerce is a open-source E-commerce solution that enables businesses to sell their products and services via an on-line shop. osCommerce was designed to make your customer’s online shopping experience easy to understand and navigate
and instill confidence that they are purchasing within a secure
environment.

In addition to shopping cart features, osCommerce allows you to maintain and build customer relations through its customer management tool. This tool can be used for generating reports on customer purchases to learn more about their likes and dislikes and communicating to registered shoppers who want to be informed of special offers, news and other products they may be interested in. It offers multiple ways to keep in touch with your current customer base to foster word of mouth advertising and overall increased sales.

Features:

• Easy integration to website with stylesheets for quick layout changes
• Supports Dynamic images
• Ability to add/edit/remove unlimited number of products and categories
• Ability to update customer records, view order statuses and e-mail customers
• Print invoices/packaging notes
• Supports third-party shipping/virtual modules*
• SSL certificates can easily be integrated
• Customisable reports and statistics
• Your customers are able to manage their own personal account details (order history/statuses/address)
• Backup/restore on-line shop data
• Supports multi-currency shops
• Stock control
• Customer subscriptions
• Accepts numerous offline/online payment processes and able to configure certain zones with different payment options